Kiwi Fruit

キウイフルーツ

While most kiwi fruit in Japan is imported from New Zealand or China, domestic production exists with Ehime Prefecture as the leading region. Harvested from October to December, cold storage extends availability through spring. Gold kiwi varieties have gained popularity for their enhanced sweetness

Season

MONTHLY AVAILABILITY

Oct - Nov

PEAK

Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec

※ Season is based on domestic field-grown availability

Nutrition Facts

per 100g

ENERGY CONTENT

51

KCAL

1g

Protein

0.2g

Fat

13.4g

Carbs

2.6g

Fiber

71mg

Vitamin C

300mg

Potassium

0.3mg

Iron

26mg

Calcium

53μg

Beta-carotene

37μg

Folate

Source: 日本食品標準成分表(八訂)2020年

Wholesale Market Data

2023

MARKET INSIGHTS

CHEAPEST MONTH May ¥523/kg
HIGHEST VOLUME Mar 3,040t
Volume (t)
In season
Price (yen/kg)

Source: 農林水産省 青果物卸売市場調査報告 (2023)

Production Ranking

Ehime24.0%
Fukuoka19.8%
Wakayama16.9%
Kanagawa6.1%
Gunma4.6%
Others28.5%
Rank
Prefecture
Harvest (t)
Share
1
Ehime TOP
4,660
24.0%
2
Fukuoka
3,850
19.8%
3
Wakayama
3,290
16.9%
4
Kanagawa
1,190
6.1%
5
Gunma
893
4.6%

Top 5 Prefecture Harvest Trends (2018-2023)

Ehime
Fukuoka
Wakayama
Kanagawa
Gunma

Source: MAFF Crop Statistics (2018-2023)

Consumption Ranking

2024

National Average (annual spending per household)

¥2,352 /year
Rank
City
Annual Spending
1
Saitama Saitama
¥3,222
2
Kyoto Kyoto
¥3,132
3
Yokohama Kanagawa
¥3,053
4
Chiba Chiba
¥2,986
5
Kobe Hyogo
¥2,960

Source: 総務省 家計調査 (2024, two-or-more-person households, prefectural capital cities)

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